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Lynne Williams
4 weeks ago no Comment

Jessica Capistrant Jessica Capistrant, President and CEO of the Phoenixville Regional Chamber of Commerce, recently received the 2017 Extraordinary Woman Award from State Rep. Warren Kampf at his annual women’s luncheon at the Pfizer Conference Center in Collegeville. Mary Foote, Executive Director of the Association for the Colonial Theatre, and Julie Brufke-Wenger of Phoenix Tax …

1 month ago no Comment

I just finished reading Knowing Your Value by Morning Joe co-host Mika Brzezinski. While I am not a super avid watcher of Morning Joe, I do subscribe to their YouTube channel and was very involved in watching their coverage of the 2016 presidential election. I was excited to read this book. Mika, always outspoken and one who can hold her …

2 months ago no Comment

Don’t have a business card?  Or … maybe you have run out of business cards at a networking event. No problem! If you have downloaded the LinkedIn app on your phone, you can still easily connect with others. Step1: Click on the four gray boxes in the search bar. Step 2: Click on “Scan” if …

2 months ago no Comment

If you have made networking a habit, good for you! However, you not only need to network in person to build those “Know, Like, Trust” relationships, but you also have to make connections online. What better platform than on LinkedIn, the largest professional network in the world with over 610 million members. In fact, you …

2 months ago no Comment

Pulchritudinous or picture-less YOU? That is the question! Did you know that you will get 21x more views on your LinkedIn profile with a photo than not? In addition, you will also get 36x more messages when you have a photo. Think of your photo as your curb appeal! Although you can certainly invest in …

2 months ago no Comment

Gobbledygook? Misguided? Uninformed? Wrong assumption? This is something I see daily on LinkedIn profiles. As you can see from the image this week, I made a trip to LinkedIn in New York City and had an opportunity to present LinkedIn at LinkedIn to a group of veterans. The ladies and gentlemen that served our country are getting …

3 months ago no Comment

Were you aware that you could get a “report card grade” for your LinkedIn profile? If not, now you know! If so, were you aware you could improve your grade? LinkedIn calls this “report card” your SSI score, or Social Selling Index. When you get your SSI score, here’s what it looks like and the …

3 months ago no Comment

Not a coder or web developer? No worries! You should, however, know that it’s a good thing to be found on page one of Google along with keywords associated with your name. Are you ready to try an experiment with (what I consider to be) transferable knowledge for LinkedIn? First, watch this Youtube video from Google webmasters …

3 months ago no Comment

Do YOU read the paragraphs on people’s Linkedin profiles? If the answer is NO, then others are not reading YOUR paragraphs either. We are all inundated with so much content daily that we have had to change the way we read. Not only are we doing nonlinear reading, but we are skimming and scanning to …

3 months ago no Comment

On LinkedIn, you can make a personal introduction to other people in your network. A warm introduction is certainly better than someone reaching out on their own with a “cold call” approach. As for networking online, LinkedIn might be considered networking on steroids so embrace this feature as part of the largest professional network in …

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